General Mills, Inc.

Resource id #76

General Mills, Inc.

General Mills, Inc., is an American multinational manufacturer and marketer of branded processed consumer foods sold through retail stores. Founded on the banks of the Mississippi River at Saint Anthony Falls in Minneapolis, the company originally gained fame for being a large flour miller. Today, the company markets many well-known North American brands, including Gold Medal flour, Annie's Homegrown, Lärabar, Cascadian Farm, Betty Crocker, Yoplait, Nature Valley, Totino's, Pillsbury, Old El Paso, Häagen-Dazs, as well as breakfast cereals under the General Mills name, including Cheerios, Chex, Lucky Charms, Trix, Cocoa Puffs and Count Chocula and the other monster cereals. It is headquartered in Golden Valley, Minnesota, a suburb of Minneapolis.

Date Range of DAHR Recordings: 1932

Roles Represented in DAHR: sponsor

= Recordings are available for online listening.
= Recordings were issued from this master. No recordings issued from other masters.

Recordings (Results 1-25 of 142 records)

Company	Matrix No.	Size	First Recording Date	Title	Primary Performer	Description	Role
Victor	LCRC-71217	12-in. (33-1/3 rpm)	1/11/1932	Skippy program. No. 1	Franklin W. Adams	Radio broadcast : Children's serial	sponsor
Victor	LCRC-71223	12-in. (33-1/3 rpm)	1/12/1932	Skippy program. No. 2	Franklin W. Adams	Radio broadcast : Children's serial	sponsor
Victor	LCRC-71227	12-in. (33-1/3 rpm)	1/13/1932	Skippy program. No. 3	Franklin W. Adams	Radio broadcast : Children's serial	sponsor
Victor	LCRC-71231	12-in. (33-1/3 rpm)	1/14/1932	Skippy program. No. 4	Franklin W. Adams	Radio broadcast : Children's serial	sponsor
Victor	LCRC-71242	12-in. (33-1/3 rpm)	1/15/1932	Skippy program. No. 5	Franklin W. Adams	Radio broadcast : Children's serial	sponsor
Victor	LCRC-71243	12-in. (33-1/3 rpm)	1/16/1932	Skippy program. No. 6	Franklin W. Adams	Radio broadcast : Children's serial	sponsor
Victor	LCRC-71255	12-in. (33-1/3 rpm)	1/18/1932	Skippy program. No. 7	Franklin W. Adams	Radio broadcast : Children's serial	sponsor
Victor	LCRC-71262	12-in. (33-1/3 rpm)	1/19/1932	Skippy program. No. 8	Franklin W. Adams	Radio broadcast : Children's serial	sponsor
Victor	LCRC-71263	12-in. (33-1/3 rpm)	1/20/1932	Skippy program. No. 9	Franklin W. Adams	Radio broadcast : Children's serial	sponsor
Victor	LCRC-71268	12-in. (33-1/3 rpm)	1/21/1932	Skippy program. No. 10	Franklin W. Adams	Radio broadcast : Children's serial	sponsor
Victor	LCRC-71272	12-in. (33-1/3 rpm)	1/22/1932	Skippy program. No. 11	Franklin W. Adams	Radio broadcast : Children's serial	sponsor
Victor	LCRC-71273	12-in. (33-1/3 rpm)	1/23/1932	Skippy program. No. 12	Franklin W. Adams	Radio broadcast : Children's serial	sponsor
Victor	LCRC-71277	12-in. (33-1/3 rpm)	1/25/1932	Skippy program. No. 13	Franklin W. Adams	Radio broadcast : Children's serial	sponsor
Victor	LCRC-71281	12-in. (33-1/3 rpm)	1/26/1932	Skippy program. No. 14	Franklin W. Adams	Radio broadcast : Children's serial	sponsor
Victor	LCRC-71284	12-in. (33-1/3 rpm)	1/27/1932	Skippy program. No. 15	Franklin W. Adams	Radio broadcast : Children's serial	sponsor
Victor	LCRC-71289	12-in. (33-1/3 rpm)	1/28/1932	Skippy program. No. 16	Franklin W. Adams	Radio broadcast : Children's serial	sponsor
Victor	LCRC-71290	12-in. (33-1/3 rpm)	1/29/1932	Skippy program. No. 17	Franklin W. Adams	Radio broadcast : Children's serial	sponsor
Victor	LCRC-71291	12-in. (33-1/3 rpm)	1/29/1932	Skippy program. No. 18	Franklin W. Adams	Radio broadcast : Children's serial	sponsor
Victor	LCRC-71292	12-in. (33-1/3 rpm)	2/1/1932	Skippy program. No. 19	Franklin W. Adams	Radio broadcast : Children's serial	sponsor
Victor	LCRC-71297	12-in. (33-1/3 rpm)	2/2/1932	Skippy program. No. 20	Franklin W. Adams	Radio broadcast : Children's serial	sponsor
Victor	LMRC-71559	16-in. (33-1/3 rpm)	2/20/1932	Skippy program. No. 36	Franklin W. Adams	Radio broadcast : Children's serial	sponsor
Victor	LMRC-71568	16-in. (33-1/3 rpm)	2/22/1932	Skippy program. No. 37	Franklin W. Adams	Radio broadcast : Children's serial	sponsor
Victor	LMRC-71570	16-in. (33-1/3 rpm)	2/23/1932	Skippy program. No. 38	Franklin W. Adams	Radio broadcast : Children's serial	sponsor
Victor	LXVE-71571	12-in. (33-1/3 rpm)	2/23/1932	Skippy program. No. 38	Franklin W. Adams	Radio broadcast : Children's serial	sponsor
Victor	LMRC-71572	16-in. (33-1/3 rpm)	2/24/1932	Skippy program. No. 39	Franklin W. Adams	Radio broadcast : Children's serial	sponsor

(Results 1-25 of 142 records)

Citation

Discography of American Historical Recordings, s.v. "General Mills, Inc.," accessed November 6, 2024, https://adpprod1.library.ucsb.edu/names/102486.

General Mills, Inc.. (2024). In Discography of American Historical Recordings. Retrieved November 6, 2024, from https://adpprod1.library.ucsb.edu/names/102486.

"General Mills, Inc.." Discography of American Historical Recordings. UC Santa Barbara Library, 2024. Web. 6 November 2024.